MBA programme structure

The MBA programme is delivered via Blended Learning. Blended Learning is a modern form of teaching, incorporating many different learning styles accomplished by the combination of virtual distance learning (e.g. student platform) and physical resources (e.g. compulsory teaching sessions).

The programme mainly takes place on weekend seminars in Germany and London and allows students to continue their career. The programme takes 18-24 months.

The ECBM provides complete administration and tuition of the programme in full agreement with the Liverpool John Moores University (LJMU) which awards the MBA certificate.

Modules:

• Strategic Planning
• Strategic Change Management
• Developing Strategic Management and Leadership Skills
• Professional Development for Strategic Managers
• Managing Financial Principles and Techniques
• Strategic Quality and Systems Management
• Strategic Marketing Management
• Research Methods for Strategic Managers
• Integrated Marketing Communications*
• Managing Human Resource Strategy*
• Ethics for Business*

* optional modules, 2 out of 3

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